Since launching in January 2021, Naked Sundays have sold over 10,000 SPFs, hailed as true "game-changers" for Millennials (and pretty much everyone!) who hates or refuses to wear sunscreen. They are 100% vegan and cruelty free, with no oxybenzone, no octinoxate, no whitecast, no mineral oil, no parabens and no BS. They are also free from sulfates (SLS/SLES), GOs, petrolatum or synthetic colours. Their creme and lotion is 100% fragrance free too. We are shaking up the SPF game, with innovative, hands-free formula delivery that you can apply (and re-apply) all day long — without messing up your makeup. Along with their Naked Sundays’ SPF50+ mist, specifically designed to be worn over make-up, they have a range of best-selling mineral and body sunscreen products in their line-up.